Trakaff's Blog

  In the ever evolving world of digital marketing, mobile marketing is a very dynamic field. As we step into 2024, mobile marketing comes  with various challenges and opportunities. In this blog post, six key mobile marketing trends that are going to shape the industry in 2024. 1) A.R (Augmented reality) experiences Augmented reality is set to integrate with mobile marketing in 2024. With the help of A.R Users get an opportunity to engage with products and services in innovative ways. From virtual try on experiences for fashion and beauty products to enhanced product demonstrations, businesses can use A.R to captivate the audience. A.R can be used to bridge the gap between the physical and digital worlds. As A.R technology continues to advance, it gives a great chance to businesses to create unique and exciting content that catches user attention and sets the brand apart from the competition. 2) Video dominance continues  Video content will continue to dominate the indus...

  Introduction Affiliate marketing has become a powerful practice in today's time through which companies generate huge amounts of revenue. With the increase in the application of affiliate marketing, the role of affiliate software has increased massively. In this blog, we will discuss how affiliate software is a kind of game changer in the realm of affiliate marketing. 1) Understanding affiliate software  Affiliate software helps in carrying out activities related to affiliate marketing. It can be used for various purposes e.g. tracking, managing affiliate activities etc. It helps in streamlining affiliate marketing activities. 2) Comprehensive tracking  The affiliate software helps in tracking the complete customer journey from initial click to final conversion. This helps companies understand which affiliates are working the best for them and who are ineffective. The companies can also analyze the impact of different channels and campaigns. 3) Real time reporting and...